Pop-up markets provide shoppers a great opportunity to interact with brands and businesses they wouldn’t normally encounter, and those businesses can make a huge impact when they play their cards right. There are plenty of things to think about when you’re getting into the pop-up market scene, including the type of bags you provide for your customers.
Here are just four reasons why printed cotton bags are the ideal option.
1. Standout Styling
The most important thing to do when you’re involved in a pop-up market is make sure you stand out from the crowd. After all, you need to draw people in by promising them something fresh and original instead of relying on name recognition or repeat customers. Invest in some eye-catching shopping bags and people are automatically going to notice you. Cotton is perfect because it takes printing well and shows bold, eye-popping colours.
2. Eco-Friendly Credentials
People who go to pop-up markets tend to be more conscious of how packaging options impact the environment, so you’ll want to keep things as eco-friendly as you can. Cotton bags strike the right tone since they are 100% natural, biodegradable, and recyclable.
3. Great for Heavier Loads
Plenty of people will only be stopping by once, so you want them to buy big. Offering a cotton bag instead of a cheaper plastic one can help make that happen. Because cotton bags remain comfortable to carry even when they’re holding heavier loads, people will feel happier shopping to their heart’s content.
4. Encourages Return Customers
Even if you’re only in the location for a short time, you can still get people coming back if you use the right branded bags to make an impression and stay in their minds. You can also encourage them to shop with you online or find your other locations by providing that information on your bags – some businesses have a lot of success simply providing their social media information to ensure customers can continue interacting with them.